Stop Looking for Unbiased Advice. Start Looking for Aligned Advice.

Everyone advising you how to invest sits on a payoff structure that shapes what they say. The question is not whether they are biased — everyone is. The question is which direction the bias runs, and whether it points toward your interest or away from it. Cynicism is not a strategy. When you opt out of all advice, you do not escape the payoff structure — you just hide whose interest you have defaulted to.







